RUF automobile

The name RUF has stood for competence in the automotive world for more than 80 years.

RUF Automobile is a family-owned car manufacturer based in the heart of Bavaria, Germany. RUF is not only the family name of the founder Alois Ruf Sr. who founded the company in 1939, but it is also a name that stands for engineering excellence, authenticity, passion and raw driving. The family business does not only stand out due to their in-house manufactured high performance and elegant vehicles, yet also due to the attention to detail and craftsmanship that is embodied in each and every RUF car that leaves Pfaffenhausen.

The RUF Yellowbird and RUF GT are offered as remote control building blocks toys and ride-ons.

With its extremely dynamic and super light front, these sunglasses are the right combination of elegance and comfort. An oversized mask that stands as a real reinterpretation of one of the most iconic models of the 70s; the one used by racing pilots. A real accessory that soon became indispensable and highly recognizable, so much so as to push some fashion houses to propose it again and point it out as a real must-have suitable for any occasion. Redesigned with a squared and delightful shape, this frame finds its particularity in the central part, where the acetate triangle separates the lenses, placing an accent on the entire frame.